Dean Ryan has designed, and is currently implementing, a Navy-wide Water and Energy Conservation and Awareness Program, in accordance with the EPA and applicable Navy instructions to help meet the energy use reduction goals as established by OPNAV 4100.1C of 8 July 1986 and the water use reduction goals as set forth by the Energy policy Act of 1992. The program includes an annual Navy oriented theme and conservation awareness materials that increase energy and water use awareness among Navy personnel. Dean Ryan's goal is to:
Reduce industrial energy consumption by at least 20 percent by the year 2005 as compared to 1990 benchmark, implement all cost-effective water conservation projects train Energy Managers for the Navy's shore facilities' and identify and implement all water and energy conservation projects having a 10 years or less payback.
Dean Ryan is responsible for the design, production and distribution of water and energy conservation awareness information and materials to military and civilian personnel at 350 Naval Shore Activities and 141 Naval Housing Centers. The Water and Energy Awareness Program will assist Navy Energy Managers in establishing and promoting water and energy conservation awareness by changing the current behavior of Department of Navy (DON) personnel by raising their consciousness of energy and water use costs.
The awareness material created by Dean Ryan, through this program, will ensure that all naval personnel understand the following:
a. Mandated Defense and Navy goals to reduce energy and water use as defined by the Energy Policy Act (EPAct) of 1992 and OPNAVINIST 4100.1C of 8 July 1986.
b. The importance to the Navy of reducing energy and water consumption.
c. How to reduce their personal energy and water usage through improved efficiency.
d. The financial and environmental benefits of being energy conscious.
As the Prime Consultant, Dean Ryan is responsible for developing guidelines for improving current energy awareness programs and incorporating new and innovative programs into the DON Energy Awareness Program. Dean Ryan focuses on identifying behavior patterns of Department of the Navy sub-populations. Sub-populations include: officers, enlisted personnel, civilian employees and dependents. Dean Ryan collects data and conducts demographic studies of the Navy population to determine which sub-populations to target. Dean Ryan then further breaks the data down into functional areas, (e.g. administrative, industrial, and fleet support) to determine targets. Dean Ryan documents the results, identifies target groups, and prioritizes these groups by proportional energy use, potential energy and economic savings.
Dean Ryan professionals are also responsible for the design and development of highly effective Navy Water and Energy Conservation Displays that are strategically placed at Department of Defense Headquarters (The Pentagon). These displays are designed and manufactured annually to demonstrate the Navy's Water and Energy Program's fiscal year goals and achievements. Dean Ryan must be innovative and use modern technology display devices to demonstrate the Navy's excellence in water and energy conservation. Other displays such as the U.S. Naval Academy's Annapolis Water and Energy Showcase Display represent the Naval Academy's past, present and future energy awareness, education, conservation efforts, achievements and goals. Dean Ryan considers modern technology display devices to demonstrate the Naval Academy's dedication to the U.S. Navy' Water and Energy Conservation Program.
Dean Ryan's Energy Awareness and Public Relations Specialists have developed a briefing package for distribution Navy wide, to all Commanding Officers. This briefing package includes all pertinent information concerning the Navy's National Energy Policy. The primary focus of the briefing package is to ensure that all Commanding Officers have policy information, points of contact, program history, and recent success stories readily available. Dean Ryan provides the information in the form of reference material, that is easily located, identified, and comprehended in a busy work atmosphere. The focus of the briefing package is to create interest and encourage participation in the U.S. Navy' Water and Energy conservation Program.
Frequent activity visits are necessary to determine the success of the material developed by Dean Ryan's staff. The location and timing of these visits are based upon individual activity energy consumption. Those activities using more than average consumption, are visited first on the schedule. The schedule and agenda includes a list of activities recommended for visits. Dean Ryan's outline includes the names of personnel to be contacted at each activity, the tactics to be used to disseminate the information and the specific goals for energy reduction at the activity visited.